http://www.brendoncare.org.uk/

In a 14 year association with this innovative and dedicated care charity for older people Nicki single-handedly planned, implemented and managed a multi-layered marketing and communications programme spanning its internal and external audiences. This contributed to the management of Brendoncare’s reputation, marketing of its services and the communication of its various charitable and commercial messages in support of its corporate objectives. This covered rebranding and then building considerable brand awareness, developing a strong media profile, producing all corporate communications and marketing materials both offline and online, developing its website and social media presence, launching an online eLearning staff induction programme, managing an integrated internal communications programme and newsletter, and managing a programme of events, including Royal visits.